Youtube Video Presentation

With so much content populating YouTube, someone finding your channel may seem about as difficult as finding Waldo in the world’s largest Where’s Waldo picture.


We spent a full workday looking for him.


Looking at hundreds of successful channels, we’ve noticed that the first break for most of them usually comes through a good spike in traffic from Search. So, in the very beginning, you should be making videos that rank in Search.

To rank in Search successfully, it’s important to use your main keywords in three main area:

• The video’s title
• The video’s description
• The video’s tags
• This doesn’t mean spam your videos with keywords that don’t have any relation to your content as that could result in some very harsh penalties against your channel.

Instead, put yourself in the mindset of the viewer searching for your content. What language would they use, what variety of questions would they ask, etc.

How you utilize your keywords will have a major impact on the discoverability of your videos. By learning to properly employ the use of metadata across your channel, you will both (1) increase your search results and (2) attract potential subscribers.

Pro-Tip: Type the keywords you think your viewers use into the YouTube search bar and pay attention to the suggested words that show up. The higher the suggested term, the more people are searching for that exact phrase.
And, now that you have people on your videos, you must keep your viewers watching.